Ethical Fee Increase-10 Day Challenge Sprint

Yes, Irene! I’m ready to STOP getting paid less than I know my sessions are worth.

I want to learn exactly how to set an appropriate high-value fee for my most popular single session.

Raising my fees will help me provide for my family the way they deserve.

With your help, Irene, I won’t have to offer cheap trials, new client specials, or “Buy-One-Get-One” offers.

I’m excited to go through your new “Ethical Fee Increase” beta program so I can effortlessly raise my fee.

I will focus on raising my fee for the session I want to sell the most of as I serve new and existing clients in my practice.

With your insight and guidance, Irene, I know I can raise my single-session fee for a service that absolutely helps people improve their lives.

Most therapists and providers are shocked...

when I tell them I charge between $300-$800 for a single
Active Myofascial Therapy session.
(non-insurance)

(The fee variations are for different types of single sessions I offer.)

I explain how I came up with my fees more in the program...

This Ethical Fee Increase challenge will finally teach you how to raise your fees without just guessing.

(NOTE: I’m not talkin’ about a teeny $20 per session increase!)

Of course, I don’t know your clinical ability or expertise, but many therapists are sadly losing thousands of dollars each month.

Luckily, through this program they finally take the steps to charge premium fees and put more income in their pocket every month.

I dunno…
but what would happen if you're one of the most expensive providers in your city?

(someone has to be -- why not you?)

IS THIS YOU?

I’m looking for you if you know your clients receive amazing value from their sessions but deep-down you know the value is worth way more than you’re currently paying.

Even though it might be scary, you’re excited to generate more revenue by learning (and applying) my Ethical Fee Increase approach to your practice.

I'd be honored to help you.

This program is an innovative format that will motivate you to rush to open each day’s email and take thoughtful action on the easy instructions, insight, brain prompts, and inner thinking!

It’s incredibly common but so sad …

I’ve seen too many terrifically skilled therapists KNOW they should raise their fees much higher, ...

but either don’t know how to decide on a fair price, or are too nervous their clients won’t think the higher fee is worth it.

( In fact, even the therapists at my San Francisco Wellness Center are afraid when I suggest they raise their fees, but as soon as they follow my advice, do it, and see it’s working, they wonder why they didn’t give themselves a raise sooner! )

Have you noticed that we sometimes resent our clients if our fees are too low?

That’s not good for us or them!

I bet you deserve a raise and want to be sure your new fee is set at exactly the best ‘sweet spot’ number.

Raise your fees in just 10 Days!

No wasting 12 weeks in a drawn out course, waiting days or weeks to get to the ‘good stuff’ that you can actually use in your practice.

And, no more crying each month when you look at your bank account. Istead, you'll be pleasantly thrilled seeing happy clients book and pay for your sessions becuase they too will understand they are worth so much more.

The Ethical Fee Increase 10-day Challenge follows the R.U.N. framework:

“R” is for Research and Inventory.
It’s not what you think about spying on how much the ‘others’ charge!

This will give you important intel to truly feel congruent and in full integrity when you set and share your fees.

“U” is for Uncovering Limiting Beliefs and Understanding Thoughts around $$.

Most of us have past history or family & cultural ‘stories’ we tell ourselves, plus throw in some "Imposter Syndrome”, and well… it’s a mess that keeps us small.

(Good news: We’ll clear this for you. )

“N” is for Numbers. (No hard math needed!

But, we do need to know your basic numbers and how they all fit together in your biz.

I don’t teach from a place of “How much do we NEED to charge?”

It’s more about “How much do I WANT to charge?” Different mindset, different income level.)

Obviously, this is an intensive, short sprint so we can’t look at all your services, programs, and retail products and re-price them all.

We'll focus JUST on the single session you want to sell the most.

(Your single session can be a specific length of session, like 1 hour, or a certain type of session, like guided meditation or a pain relief session. )

Let's Raise Your Fee for YOUR best service in this sprint.

What If My Clients Can't Afford The New Fees?
I know the frustration. This is why we leverage your expertise and skills (and a secret sauce I’ll share with you) to help attract more high-value clients who can easily afford your new rate and see the tremendous value they’ll receive.
What About My 'Long-Time' Clients -- I don't want to piss them off?
You’ll know precisely what to do with your ‘legacy clients’ --the people who’ve been seeing you for ages and are maybe even still paying your introductory fee from 10 years ago ;). It's nice you want to honor them, and you'll learn exactly how to reward them, without compromising yourself.
How Will I Quote My New Fees, Without Stumbling?
We’ll explore how to quote your new higher fee with both existing clients AND new clients so it feels smooth and genuine (even if you’re a bit nervous at the beginning)

When you have the RIGHT attitude and mindset, it takes the weight and pressure off of you to do it ‘perfectly’.

Quote your fees with respect and leadership to create a wonderful start to your client relationship. When they truly see you as the expert and you can deliver value, your sessions should be worth every penny and minute.
“Irene, is it really possible to add an extra $50, $100, or more to my single session fee?”
PROBABLY!

I’ll lay it all out for you so you see what your clients are really buying from you.
(they're not just buying your time, modality, or service)

The last thing you, your clients, or I want is for them to complete their session with you and think, “hmmm… that wasn’t worth it.”

Instead, we go for what I lovingly refer to as the "OMGTWSWI fee"…

we plan to WOW them every time, so they walk away thinking, "Oh My Gosh, That Was So Worth It!"

(And remember, a client doesn’t only invest their money into working with you -- they also invest their time, which for many higher-income people is more valuable than money.
How Will I Know What My Higher Fee Should Be?
We will explore how you not only ‘feel into’ your gut or heart to choose a price that is a stretch but is more than equal to the value your clients receive.

You'll become crystal clear on the value of your sessions, so you can feel 100% confident in quoting your new fee.
What If I'm Just Starting My Practice?
This might be the best program to join so you can structure your fees based on the best variables rather than just guessing what you think your fees should be based on what other people are charging in your area.
What if I Don't Work In A Wealthy Area?
A lot of people wonder if their area can afford to pay higher fees, since it feels like 'everyone' is searching for bargains. But, we've found that if you're in an area where people are going out to dinner, driving newer cars, and spending money on non-essentials, there will be people who can afford to pay your new premium fees.

Ready to Save Your Spot?

IF you’re ready to be the “talk of your town”, maybe even be the most expensive premium-level provider or practice, I invite you to join us in the next sprint.

BUT, there are some requirements and expectations that I need to share.

You might know that the fees for my training programs usually start at $1000 and go up to $24k, $100k, and more.

But, since this is a new-ish program I’m offering this EFI training as a BETA test.

For fun, and a bit of an experiment, the material is structured as a scavenger hunt.

I also kept the tuition SUPER affordable.

The EFI program price?

Make a small DEPOSIT of only $95.

This deposit will reserve your ‘runner’s bib’ in the EFI program so you can add an additional $25, $50, $100, or maybe even $200 per single session fee.

Once you’ve:

completed the 10-day program,

completed the no-sweat activities and exercises,

followed the steps I outline in your 10 daily emails, you’ll have made it to the finish line!

At that point, you’ll have ethically raised your fees (and hopefully started quoting it already to clients!)

Once you get to the checkered flag finish line,
you’ll have 3 options on how you want to use your deposit.

OPTION #1)

You can ask for your full $95 back but only if you honestly didn’t feel the value of the EFI training was worth at least $95. (of course, we hope this doesn’t happen, and we trust you’ll have integrity and not join the Challenge just to ask for a refund.)

OPTION #2)

You can leave the $95 as a tip to us for managing the program for future therapists and clinic owners to be able to run in the next sprint. (The deposit will help cover the administration costs.)

Like all gratuities, your tip will thank us for the fun, and tons of valuable insight and fee-raising strategies that will continue to pay you more every single session going forward.

(And, don’t be surprised that after you’ve raised your fees this time, very soon, you’ll want to raise your fees even higher, and now you’ll know how to do it anytime you want!)

BONUS OPTION #3)

You can ask us to apply the $95 deposit towards a private 1-to-1 phone or ZOOM call with me where we will talk about your fees to be sure the structure of your service offerings are solid so you’re not leaving money on the table while being sure your clients are happy to pay you!

(You can also choose to apply the $95 to attend the clinical rehab method of Active Myofascial Therapy-The Diamond Method program, or for the spa version class of Diamond Active Massage, or towards any of my business coaching programs or VIP support.)

(There will also be fun ways to add points to your OPTION #3, so your $95 can actually be worth almost double, just by completing all the steps in the sprint!) I’m laser-focused on helping more practitioners raise their fees to grow their revenue this year, and sooo excited to help you make more money while knocking your client’s socks off!

CHEERING YOU ON!

My goal is to see all of you complete this round of the 10-day EFI program.

(A 100% Completion rate is almost unheard of in online program but I believe we can do it if you’re committed to ACTIVELY play with us over the 10 days!)

CHALLENGE DETAILS:

Each guided exercise is based on neuroscience to help you find the ‘perfect’ fee based on your skills, experience and the value you deliver to your clients.

We use FaceBook a bit, so we can track specific milestones. (You’ll never be asked to divulge anything too personal or anything you don’t want to post.)

We will use Google Forms to track your "before" and "after".

We expect you to commit to participate fully over the 10 days and hope you’ll have a lot of fun in the process.

NOTE: You're required to open all 10 of the program's emails, complete the simple exercises, and follow the fun instructions, OR we’ll be forced to “Report you to our Ethics Police” and you'll forfeit (lose) your deposit.

The Ethics Police are tough cookies who may remove you from the remaining days on the track if you're slacking off.

(Emergencies may be considered, but Ethics Police are serious about enforcing the 10-day sprint EFI laws and seeing a 100% completion rate of all sprint runners.)

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Content and Liability Disclaimer: This program is for educational and informational purposes only and does not replace professional advice. Diamond Wellness, Inc., Irene Diamond and affiliates are released from any liability related to actions you take based on the material provided.

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Ethical Fee Increase-10 Day Challenge Sprint$95